If you look online or on TV you will probably have already seen the trailer for the film Paranormal Activity. It’s another mockumentary horror film that is about the supernatural, but unlike the Blair Witch Project or Cloverfield, this film is making some serious waves among the horror community, and some are even saying it is the scariest film in years. What makes this film truly unique is the marketing technique that’s being used to promote the film. Since it is an independent film production, it is using the “demand” technique. This way they do not play it in places that they know will not be interested. I’ve already demanded to see it, and will have a full review once I have. Here is the trailer!

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